Plum Goodness 3% Vitamin C, 3% Peptide & 3% Caffeine Under Eye Cream with Mandarin | 15ml

Description

The Plum Goodness 3% Vitamin C, 3% Peptide & 3% Caffeine Under Eye Cream with Mandarin (15ml) is a highly sought-after eye cream designed to target common concerns around the delicate eye area, such as dark circles, puffiness, and fine lines. Plum Goodness is an Indian brand known for its 100% vegan, cruelty-free, and clean beauty formulations.

Product Overview: This eye cream is a power-packed formula that combines three potent active ingredients (Vitamin C, Peptides, and Caffeine) at effective concentrations, along with nourishing plant extracts like Mandarin, Kakadu Plum, and Carrot Seed oil. It aims to provide visible improvements in the appearance of the under-eye area, leaving it brighter, firmer, and more youthful.

Key Ingredients and Their Benefits (at 3% concentration each):

1. 3% Vitamin C (3-O-Ethyl Ascorbic Acid): This is a stable and highly effective derivative of Vitamin C.

   • Brightens Dark Circles: Vitamin C is a powerful antioxidant that helps inhibit melanin production, thereby reducing hyperpigmentation and brightening the skin under the eyes.
   • Boosts Collagen: It plays a crucial role in collagen synthesis, which helps improve skin elasticity and reduce the appearance of fine lines and wrinkles around the eyes.
   • Antioxidant Protection: Protects the delicate skin from damage caused by free radicals from UV exposure and pollution.

2. 3% Peptide (Acetyl Hexapeptide-8): This is a specific type of peptide containing six amino acid residues.

   • Firms and Smooths Skin: Peptides are the building blocks of proteins like collagen and elastin. This peptide helps to enhance skin firmness, improve elasticity, and reduce the appearance of expression lines and crow’s feet around the eye area.
   • Reduces Wrinkles: By supporting the skin’s structure, it contributes to a smoother, more youthful look.

3. 3% Caffeine:

   • Reduces Puffiness: Caffeine is a vasoconstrictor, meaning it narrows blood vessels. When applied topically, it helps reduce fluid retention and improve microcirculation, effectively minimizing under-eye puffiness and swelling.
   • Reduces Dark Circles (Synergistic with Vitamin C): While primarily known for puffiness, caffeine’s ability to improve circulation also aids in reducing stagnant blood that can contribute to dark circles, working synergistically with Vitamin C for better results.
   • Antioxidant: Offers additional antioxidant protection.

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• Mandarin Peel Extract: Provides a natural, refreshing scent and contains antioxidants that can further brighten and protect the skin.
• Kakadu Plum Fruit Extract: A super fruit rich in Vitamin C, it further boosts the brightening and antioxidant effects of the cream.
• Tapioca Starch: Can provide a subtle blurring effect and contribute to a smooth, non-sticky texture.
• Carrot Seed Oil: Known for its nourishing and antioxidant properties.

Key Features and Benefits:

• Targets Multiple Eye Concerns: Effectively addresses dark circles, puffiness, fine lines, and dullness simultaneously.
• Potent Active Ingredients: Contains a high concentration (3% each) of key actives that are scientifically proven to be beneficial for the eye area.
• Visible Results: Aims to provide noticeable improvements in skin brightness, firmness, and reduced puffiness.
• Lightweight, Silky, Non-Sticky Texture: The cream is designed to be easily absorbed without leaving a greasy or heavy residue, making it comfortable for both morning and evening use.
• Cooling After-Feel: Provides a refreshing sensation upon application, which can be particularly soothing for tired eyes.
• 100% Vegan & Cruelty-Free: Aligns with ethical beauty standards.
• Fragrance-Free: Important for the delicate eye area, as synthetic fragrances can cause irritation.
• Suitable for All Skin Types: Formulated to be gentle yet effective across various skin types.
• Free From Harsh Chemicals: Typically free from parabens, SLS, mineral oil, and other undesirable chemicals.
• Compact Size: The 15ml tube is convenient for travel and ensures the product is used up before oxidation.

How to Use:

1. Cleanse and Tone: Start with a clean and toned face.
2. Take a Pea-Sized Amount: Squeeze out a tiny, pea-sized amount of the eye cream onto your ring finger.
3. Gently Dab: Using the pad of your ring finger, gently dab the cream into the entire under-eye area, starting from the inner corner and moving outwards.
4. Lightly Massage: Use gentle patting and massaging motions to help the cream absorb. Avoid pulling or tugging the delicate skin.
5. Use AM and PM: For best results, use twice daily, morning and night, as part of your regular skincare routine.
6. Follow with SPF: In your morning routine, ensure you follow up with a broad-spectrum SPF to protect the eye area from sun damage.